Keiko Hsu
Combining her left-brained process-orientation and analytical skills with her strategic visioning, collaborative cross-functional team leadership, and intuitive coaching capabilities, Keiko has an exceptional knack for creating structure out of chaos, organizing complex situations, asking candid questions, challenging self-limiting beliefs, and solving problems. Her areas of coaching expertise include:
| • Executive Presence | • Influencing |
| • Interpersonal Communications | • Relationship Building |
| • Time & Workload Management | • Vision and Strategy |
Keiko has a strong track record as a change agent and coach in the corporate world. As a former executive with General Electric Company, she held various sales, marketing, and leadership positions during her 28 year GE career and led numerous strategic initiatives in customer satisfaction, sales, training, e-commerce, and quality in complex, matrix organizations. Most recently, she was SVP - Customer Satisfaction & Process Improvement at a division of GE Capital. Previous to GE, she was with Burns & Roe Engineering & Construction.
Keiko was Co-Chair for the Western Region (U.S./Canada) of the International Coach Federation (ICF). She was a board member of ICF San Francisco Bay Area for four years and was the President in 2012.
Born in Tokyo, she grew up on U.S. military bases in Okinawa and Japan. She was the first person in her family to immigrate to the United States. She loves to ski, golf, travel, listen to contemporary jazz, and enjoy her recently adopted city of San Francisco.
