Brian, I really like the way you've laid out this issue. I would add one point. There is a risk in hiring a coach who rose up through the ranks of one or two companies. They've spent years internalizing what it takes to succeed in that culture. It's wired into their habits and one of the reasons they've thrived. How much harder it becomes to let go of these assumptions and habits so they can truly understand the cultures in which their coaches are embedded. What got you here...

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